IUPS Social Media

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Online Code of Conduct

IUPS is committed to building and maintaining a diverse and inclusive community where our students, staff, faculty and visitors can work and learn in an environment that supports the academic mission of the University, adheres to University policies, and respects the dignity and worth of members of the IUPS community.

The means through which we express ourselves as members of this community continue to evolve with the advent of technology. The University is supportive of these types of community, as they can greatly enhance the social and learning experiences for people working and studying at IUPS. The use of such technologies comes with both rights and responsibilities.

Community members are reminded that:

  1. Images, postings, dialogues, and information about themselves or others posted on the internet (e.g. on social networking sites such as Twitter and Facebook) are public information.
  2. Keep content accessible. Use plain language.
  3. Content that is brought to the attention of the University is subject to further investigation if and when it describes or documents behaviour that reasonably suggests breach of University policy .
  4. The University reserves the right to appropriately respond to these incidents, which may include disciplinary action.

The following are the social media quidelines

Below are the guidelines we promote on our IUPS Facebook page:

IUPS’s Facebook page is meant to create a sense of community for people interested in the University – students, faculty, staff, alumni, donors, community members and friends.
We encourage active discussions and sharing of information and thoughts, especially discussions about the University and issues pertinent to higher education.

We encourage you to interact with each other and with IUPS in a respectful and meaningful way on our wall, photos and other threads of content. When posting to the IUPS page or affiliated pages, please keep in mind that your name and photo appear next to your comment(s) and are publically visible to visitors of the page.
Please respect other people’s views, beliefs and emotions. IUPS reserves the right to add, remove and edit content on this page. The University is not responsible for comments or wall postings made by visitors to the page. We have the right, at our discretion, to screen and remove any content we deem inappropriate.

We will remove content that:

  • Is posted with the primary purpose of selling a product or service.
  • Is obscene, pornographic or sexually explicit.
  • Depicts graphic or gratuitous violence.
  • Harasses, abuses, threatens, intimidates, bullies or in any other way violates the rights of others.
  • Is derogatory, demeaning, malicious, defamatory, abusive, offensive or hateful.
  • Solicits or spams.
  • Is fraudulent, deceptive, misleading or violates any law or regulation.
  • Contains foul language or in any other way is considered inappropriate.

Please keep conversations relevant. Off-topic comments may be removed to keep the thread on track.

At any time, we may block offenders from accessing our page without notice.

Please ensure that any content you post in this community complies with the IUPS Online Code of Conduct, the Facebook Statement of Rights and Responsibilities and the Facebook Copyright Policy. Facebook encourages all users to “report” links they find abusive.

Help us maintain an inviting interaction space by self-policing threads and flagging spam. Although we take pride in our hands-on approach to community engagement, we do sometimes miss inappropriate content. Email us at bdm@iu.ac.ke.

We appreciate your efforts to keep the IUPS community Facebook environment inviting, insightful and constructive.

Thank you for visiting our page and interacting with IUPS and our friends.

We will respond to inquiries on this page during regular University hours:
Monday to Friday from 8:00 a.m. to 5:00 p.m.
Saturday from 8.15am to 12.00pm, excluding all statutory and University holidays.

Thank you for your co-operation and support.

What should you post in social media?

Below are some engagement ideas and tips to consider when posting content to your social media properties:

  1. Announcements / shout outs
  2. Announce upcoming events, achievements by students, faculty or alumni and important dates.

  3. Photos
  4. Post photos of the campus, an event or students and alumni. (e.g., post "a week in photos" or highlight pictures taken by the IUPS community and give them credit).

  5. Promote
  6. Campus events and University pride.

  7. Stat / fact / ranking
  8. Highlight IUPS's inclusion in a ranking list.

  9. Question
  10. Ask open-ended questions (e.g., "What's your favourite place on campus to study?" or "If you were president for a day, what would you change?").

  11. Link
  12. Link to an outside news story or press release and ask for opinions (e.g The IUPS News).

  13. Video
  14. Incorporate a video attachment. Check out IUPS's YouTube channel for inspiration.

  15. Giveaway / trivia
  16. Offer a prize if fans take some action or post a comment. Consider starting "Trivia Tuesdays" and ask questions about Inoorero, its history, or any topic that's relevant. (Please remember to abide by Facebook's promotions guidelines).

  17. Score / result / pre-game.
  18. Give updates on IUPS' scores, upcoming games.

  19. Take the conversation offline.
  20. Social media is only a starting point. Create meet ups and other offline events to get your community together and interacting with your organization and each other.

Dos and don’ts to keep in mind when posting


  • Experiment on your own personal social channels first: pick one tool to focus on, get really good at it, and then consider expanding. Start using the tools you have used effectively before diving into something else.
  • Have a personality: people talk to people, not brands.
  • Use humor: it makes you seem more human.
  • Involve students: ask them for feedback and ideas for content.
  • Use social media to drive people back to your website: it’s the one place where you control everything.
  • Follow and listen your followers: take what students, alumni, parents and community members are saying to guide your content.
  • Manage expectations: answering a tweet at 2 a.m. can seem like dedication, but your followers will begin to expect this of you. Try saying hello in the morning when you sign on, and goodbye when you sign off.
  • Use social media to test: get feedback on photos, stories, event ideas, etc.
  • Develop and nurture relationships.
  • Be present: being present is different than having a presence. Make sure you are monitoring your social property and are present to answer questions and engage with your followers.
  • Report back to your leaders: we are the eyes and ears of the University. Report back any interesting findings.
  • Tie social media activities to institutional goals: forget measuring social media by the number of fans you have. This is great, but the best measurements link to University or department goals.
  • Determine your content strategy and create an editorial calendar: you can use a simple excel sheet, Google or Outlook calendar or search online for a free tool.
  • Market your social media channels offline: promote your social media presence in your brochures and other print materials. • Integrate your social channels on your website.


  • Use social media as a megaphone: resist the urge to use social media as a tool for sending heavy streams of University news and events fast.
  • Auto-post: you can replicate content across platforms, but keep in mind the different communities and audiences you are reaching.
  • Delete negative comments: a negative response is still a response. Life is not all sunshine and rainbows and social media reflects this. However, DO delete comments that are spamming, hateful, deceptive or contain foul language. See Inoorero Univeristy's Facebook page guidelines for more information.

If you think anything else should be added to this list?

If you are a IUPS faculty, staff member or student who wishes to establish and maintain an official social media presence on behalf of the University, completing this form will help you develop a strategy for best results.